Newcastle Owner Demands Review of Premier League PPV Pricing Plan

Newcastle United Owner Mike Ashley in 2017
Newcastle United Owner Mike Ashley in 2017. Photo by Shutterstock (8896307h)

In support of an overwhelming outpour of criticism from fans, Newcastle United owner Mike Ashley has called on the Premier League to reevaluate its decision to make certain games solely available for purchase through pay per view platforms.

With soccer fans being barred from attending live matches due to the COVID-19 pandemic, BT Sport and Sky Sports began broadcasting every Premier League game live as part of their existing soccer packages. This changed earlier this month, however, as the Premier League decided that those games that were not initially selected for broadcast would become exclusively available to those fans willing to purchase them through PPV platforms.

Now, fans who want access to games not originally included in standard soccer packages are required to pay a hefty £14.95 fee (approximately $19.54) per live game.

“I am calling on the Premier League to immediately act and review its current pay-per-view arrangements for live matches in the UK,” Ashley stated to the press. He went on to suggest that the Premier League charge fans only £4.95 ($6.47) per match.

The pricing issue is set to be reviewed at a Premier League shareholders meeting scheduled to take place on Tuesday.